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By Robert Richman
Would you like to be a hacker?
When most people hear the word hacker, they think about a computer network hacker. But guess what? Your culture is also a network. It’s a social network, and it can be hacked—for better or for worse.
When I was a manager at Zappos.com, I met with people at various levels in many companies. From frontline worker to CEO, they all curiously said the same thing:
“I can’t change the culture. I wouldn’t even know where to start.”
To many people, culture is a beast, or a labyrinth, or a gigantic cruise ship they can’t turn around.
But think about this: Hackers are not people within the network. How do they have power? They are not authorized to be there, yet, they can change everything because they know where to look and what can be done to create huge ripples of change.
How can you do this with culture? That’s the question I’ll be answering at the 2016 MBTI® Users Conference. And the answer may surprise you.
The history of business is filled with surprises in the form of counterintuitive insights. And those insights only prove to be logical once they’re successful. For example, if I had told you 10 years ago that the most successful DVD rental store would have no stores (or even DVDs!), you would have told me I was crazy. If I told you I wanted to start the biggest hotel company based on people sharing their room with a stranger, you’d tell me to get out!
So think about this: The next wave of business success is based on counterintuitive ideas that you either haven’t yet heard or haven’t tried. These ideas are not limited to entrepreneurs. They are available to managers and workers alike. They are ideas that seem crazy until someone shows that they work.
I will be sharing with you ideas and stories like these, as well as practical tools to help you create long-term change and sustainable achievement in your organization.
