The Myers-Briggs Company Blog Central

 

For Immediate Release

 
 

Contact:
Leah Walling
CPP, Inc.
(800) 624-1765
lwalling@cpp.com          

 
 
 

CPP’S Newly Revised Strong Assessment Helps High School Students find Suitable Direction for Future College Study

Department of Education Statistics Show High Undergraduate Dropout Rates – Cost Savings for Parents When Students Take a Pre-Enrollment Assessment

 
 

MOUNTAIN VIEW, Calif., Sept. 6, 2006 – CPP, Inc. (www.cpp.com), an industry leader in personal and professional development tools including the Myers-Briggs Type Indicator® assessment, are reminding high school guidance counselors and parents of the unique value of the Strong Interest Inventory® assessment and its companion Strong Profile, High School Edition. Startling Department of Education facts reveal that 25% of U.S. college freshmen drop out before their second year, and up to 20% of undergraduates change their majors before graduation. 

More and more parents of high school seniors are turning to pre-college enrollment assessments to help their children find career choices that meet their interests and preferences, including choices often not immediately apparent to them. The Strong is the gold standard assessment for career exploration, with a proven track record of guiding students towards rich and fulfilling education and career choices. It is routinely offered at career centers of most colleges and universities. 

“With rapidly changing, often confusing education and career options, high school students need solid, state-of-the-art tools and guidance to help them make smart decisions,” said Maria Patrick, Co-President, CPP.  “A four-year college education now runs between $10,000 to $27,000 a year according to the U.S. Department of Education, and 60% of undergraduates receive some form of financial aid. With so much on the line, parents should know that the Strong can help reduce the risk of their children making education and career choices that don’t fit their wants, desires, and preferences.” 

The Strong consists of 291 carefully selected questions that identify an individual’s interests as they relate to fields of study, careers, and occupations. Answers are compared to those of a large representative sample of the U.S. workforce, as well as to professionals from over 120 occupations who are satisfied in their field of work. The assessment takes just 30 minutes and is available in hard copy and online.

High school guidance counselors can find more information about the Strong Profile, High School Edition online at www.cpp.com/high_school. Parents wanting their kids to take the Strong assessment should contact their school guidance counselor, or a private practice college advisor/career development professional.   

 

About CPP, Inc.

Since its founding in 1956, CPP, Inc. has been a leading publisher and provider of innovative products and services for individual and organizational development. Providing reliable training products and solutions to educators, practitioners, and businesses, the company’s hundreds of unique offerings have been used by millions of individuals in more than 100 countries, and in more that 20 languages, to help people and organizations grow by increasing understanding and improving performance.

For more information on: CPP, Inc. and the Myers-Briggs and Strong Interest Inventory assessments, please visit www.cpp.com.

 

Myers-Briggs Type Indicator, Myers-Briggs, and MBTI are registered trademarks of the Myers-Briggs Type Indicator Trust. Strong Interest Inventory is a registerded trademark of CPP, Inc.